Alpina Gets Prestigious Design Award For Elite 3.0
The Alpine Elite 3.0 boots line just received arguably the world's highest appraisal in the field of industrial design: Red Dot Product Design Award. It's a big deal, the covered Red Dot is often seen gracing promo pictures of the winning models. To give you an idea: apart from Alpina 3.0s, the award this year also went to AirPods Pro and IPhone 11Pro to name but a few. To put it bluntly, the Red Dot is turning a product into a coveted symbol of its owner's ...coolness? taste? deep pockets ( it only goes to top-of-the-line products in range)? all of the above? Well you decide, but we are totally in support of that trend when you buy because you dearly want that thing, not just because you find it…
