One Way Brand Lives! Check Out Who Bought It

One Way Brand Lives! Check Out Who Bought It

Gear News, Newsfeed
One Way, an ambitious Finnish brand, that quickly carved its niche in xcskiing market in the last decade but collapsed under the weight of its debts, is being reborn! And the savior of black-and-yellow brand comes...in the form of even more established & famed black-an-yellow brand. You guessed it right, the new owner of One Way brand is none else but Fischer Sports GmbH from Ried im Innkreis, Austria - and easily the most iconic name in business! [caption id="attachment_7735" align="aligncenter" width="1600"] corporate colors align well, that's clear [/caption] Fischer has acquired the One Way trademark and patent rights from insolvency administrators. The acquisition includes the unrestricted use of trademarks, patents, patent applications and domain names of One Way and OW from the insolvency estate of One Way Sports Oy.…
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Take A Look Inside Peltonen, World’s Most Modern Ski Factory

Take A Look Inside Peltonen, World’s Most Modern Ski Factory

Gear News, Newsfeed
...It's almost impossible to believe that barely two months ago this part of the country felt as cold as the Finnish cold could ever be while hosting one of the most prestigious skiing competitions in the world: the Lahti Ski Games. Today the Lahti region ( officically Päijänne Tavastia – and good luck pronouncing that correctly) is living through a scorching hot spring day and, judging by attire ( almost universal shorts for men, light dresses for women) the last thing on people's mind is winter sports. We are here, however, because of skiing ( and rollerskiing – more of which in a separate story) Because today we visit what is branded as the “world's most modern ski-producing factory”. Or, perhaps, the biggest of the smaller ski makers. ...The world…
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New Faces In Elite Skiing

New Faces In Elite Skiing

Leaders, Newsfeed
The last season "young guns" have seriously pushed experienced skiers off the pedestal. It is more pronounced in male skiing where 21 year old Klaebo and Bolshunov ran almost unopposed towards the end of the season. The tendency is not that pronounced (yet? ) in ladies' skiing - however yesterday's juniors such as Stina Nilsson, Teresa Stadlober and Natalia Nepryaeva need to introductions any longer Today we bring to you attention some names/photos of those who, we reckon, will come to shine in the upcoming season - and many years to come after that, of course. The list (and skiers' order of appearances) is in no way definitive - it's merely an attempt to make readers/viewers understand, recognize and appreciate some of the "new elite' better. Enjoy! [caption id="attachment_7570" align="aligncenter"…
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RIP One Way

RIP One Way

Gear News, Newsfeed
One Way as we know it is no more. An ambitious Finnish company, best known for its world-class ski poles,  used at different point in time by such greats as Martin Fourcade ,  Charlotte Kalla, Dario Cologna, Alexei Poltoranin, Ragnhild Haga to name but a few, have succumbed to the pressure of its debts and went bankrupt. Things looked very promising for One Way Sports Oy as recently as 2014,  when their net sales topped 12 million Euros and they've signed a very promising deal with the Chinese ski association. https://www.instagram.com/p/BcUl1lvgeCn/?taken-by=kalla_87 But a combination of several snowless winters in continental Europe and a sharp fall of the value of rouble ( with Russia being OW's most important market) doomed the Finnish company. At the end of March this year Vantaa District…
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Introducing New Daily Skier Contributor

Introducing New Daily Skier Contributor

Newsfeed, Travel & Mass Sport
Meet & greet Oda Bekkestad, new contributor to the Daily Skier growing media empire ( Right ?! A bit of self-deprecation never hurts. But seriously - we keep on growing!) Oda is originally from Norway, where she started skiing at the age of 8 Now 22, Ms. Bekkestad is studying communication and journalism at the University of Wisconsin- Green Bay in the United States - and continues her skiing career as a student-athlete. Oda will provide us with quite unique insight into how the European "cross country skiing" differs from its American sibling, Nordic skiing - if at all Stand by for Oda' first story to appear right here at the Daily Skier, shortly
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