Norwegian Stars: What Do They Earn. And Why Do We Care

Norwegian Stars: What Do They Earn. And Why Do We Care

Money & Finance, Newsfeed
Let's start with the second part of that headline: why do we care. The honorable sport of cross country skiing does not live in a vacuum - it has to compete for attention of big TV channels and, most importantly, sponsors' money to exist. Aforementioned sponsors and broadcasters are simple people at their core: all they care about is a right kind of audience. The bigger - the merrier. Which brings us to amount of fans There are many great sports that simply have lost to the new entrants on the market - failing to adopt, not being seen as cool - and failing to produce their own stars that millions ( literally) want to follow and emulate. But stars by nature have to be in spotlight. Those fans, they…
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Updated. Innovations That Will Shake  Skiing World Next Season. Or Not

Updated. Innovations That Will Shake Skiing World Next Season. Or Not

Gear News, Newsfeed
About a year ago we highlighted some of the interesting, innovative products that were/are supposed make to skiers' lives a tiny bit better. Let's see what came out of it. Updates are in bold Rottefella Xcelerator Electric The future of cross-country is electric!! Thus declared legacy Norwegian firm Rottefella and presented the ski bindings that can be moved along the ski for better grip/glide, using tiny motors controlled via Bluetooth from a remote control on the poles. “Our extensive experience of product development in cross-country skiing and ski bindings combined with Semcon’s technical expertise has made it possible to create a groundbreaking new product,” said Øyvar Svendsen, R&D manager at Rottefella. Rottefella aims to produce the world's very first electric bindings in Norway and bring them to the market in…
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IDT. Possibly Most Talked About Brand In Cross Country Skiing This Year.

IDT. Possibly Most Talked About Brand In Cross Country Skiing This Year.

Gear News, Leaders, Newsfeed
If there is a story of rapid rise in the world of cross country skiing that should be the one of IDT rollerskis. Mere three-four years ago practically nobody heard of the brand – but now, in 2018, it looks like anybody who is anybody in the world of skiing is being seen training and/or competing on IDT skis. Both Norwegian xcski and biathlon teams, Russian xcski team, personally Charlotte Kalla, Federico Pellegrino – the list of IDT users is long & growing. Ingvild Flugstad Østberg, Martin Sundby and Johannes Høsflot Klæbo lent their names directly to the brand promotion – and , if you read the interview on the Daily Skier , it's not just names – but hours of their work as well. We have looked into the…
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Equipment Update: Who Is Using What. Poles Edition

Equipment Update: Who Is Using What. Poles Edition

Gear News, Newsfeed
We at the Daily Skier believe that the best skiers are not just medal-winning machines, but personalities - and influencers. To put it bluntly, knowing "who's shirt she/he wears" is important tidbit of knowledge that may or may not affect your choice when time comes to renew your equipment. Or it may not - but people still care to know - the way they care about football or basketball stars' preferences. ...This story is about what poles best international skiers are using. Naturally, vast majority of them are sponsored i.e receive the poles for free in exchange for visibility/promotion. Still, no skier would ever use poles if she/he find them wanting in any respect. So it's fair to say poles they use reflect their personal choices. https://www.instagram.com/p/BmCAgrChXps/?taken-by=daily_skier unusual to see…
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Part 2 Of Why Blink Skifestival Provides Glimpse Into Future Of Skiing.  And Reasons Why It Might Not Happen

Part 2 Of Why Blink Skifestival Provides Glimpse Into Future Of Skiing. And Reasons Why It Might Not Happen

Newsfeed, Travel & Mass Sport
In the story published yesterday we have gone through the reasons why Blink Skifestival is an excellent event, worth visiting for fans and emulation for every event organizer. By the way, all important TV numbers are just in - and they are simply stunning - 52% of Norwegians chose to watch the Blink races on TV - up 5% from already great last year! So, everything is great at and for Blink? Well, every rainbow has its rain, as they say. Here's what we think works against it -Despite being held in the middle of the summer, Blink is skiing event at heart - and all of it star participants are "winter skiers". Rollerskiing is much more dangerous than snow skiing and many an athlete admitted privately to us how…
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