25Jul 2017 by The Daily Skier Editorial
Most Exciting Event Of Summer, That Most Of Us , Sadly, Won’t See

Most Exciting Event Of Summer, That Most Of Us , Sadly, Won’t See

Leaders, Newsfeed, Travel & Mass Sport
This Wednesday one the world's most exciting ski events of the year kicks off in Norway. We're talking about the Blink Skifestivalen in Sandnes/Lysebotn , of course. Because no other event outside the actual Olympic Games, World Championship and, perhaps, Tour de Ski get such a constellation of skiing stars to participate. You know what? Scratch that! In no winter tournament you have stars of three different ski sports series coming together for a face-off! Judge for yourself: the startlist of the 60km classic rollerski race on Wednesday reads like who-is-who in the skiing world (especially on men's side) The Visma Ski Classics marathon series is represented by its top stars, including but not limited to Tord Asle Gjerdalen, Anders Aukland and Andreas Nygaard. ...Who's mettle will be tested by…
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12Jul 2017 by The Daily Skier Editorial
Here’s How To Make XCSkiing Ratings Jump

Here’s How To Make XCSkiing Ratings Jump

Leaders, Money & Finance, Newsfeed
...We love cross-country skiing – otherwise why would we launch this media empire webplatform dedicated to it? What we don't like is how relatively little TV coverage it gets . Because said TV coverage generates buzz, buzz translates into popularity, popularity brings bigger investments, bigger investments provide us with more places to ski and better ( and cheaper) equipment to buy. So, we have to have more xc skiing on TV in order to be able to enjoy it more. Simple, right? We take our media responsibilities seriously and have put together a list of new competition formats that could be introduced to augment those already existing ones ( see, we did not say “replace” - that would be causing a wrath of skiing purists!). If you happen to see…
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