Blink: What Makes It So Special And What Could Be Learned From It
The Blink Skifestival kicked off in Norway – four days of rollersking & summer biathlon that bring together world stars in either sports You won't find race results here ( Martin Jonsrud Sundby won - again. And so did Astrid Øyre Slind in female race) What we are after instead, is to try to analyze what could be gleaned from the success of Blink. Let's face it – as of today only the Norwegians could organize and stage a rollerskiing event of this magnitude and size. How do they do it then? - The area is Sandnes where the Blink is held is anything but a natural cross country skiing stronghold. It's located close the seashore which makes snowfalls scarce. - Blink was not always big – it's grown steady…
