Meet New Boss Same As Old Boss. 4KAAD Rollerskis Look Exactly Like OneWay Rollerskis Of Past

Meet New Boss Same As Old Boss. 4KAAD Rollerskis Look Exactly Like OneWay Rollerskis Of Past

Gear News, Newsfeed
Andreas Bennert keeps on painstakingly rebuilding his former empire under a new name. He is the man who launched and made omnipresent the One Way brand. Last year, however, outstretched One Way had to file for bankruptcy , with assets eventually bought by Fischer Nordic that continues to produce famed SLG 10 poles among the others. Andreas, however, launched a new business - 4KAAD, you could read our conversation with him here and here Now 4KAAD goes back to the market with rollerskis that look...exactly like old OW rollerskis. Which is not a bad thing for those who are used to the Finnish brand's combo of sturdiness and relatively low prices. Apart from re-labeled old OW rollerskis, the company intends to launch all-new composite frame models later in the year.…
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Swedish Team = Dream Team? A-Landslag Damen 2019/20 In Pictures

Swedish Team = Dream Team? A-Landslag Damen 2019/20 In Pictures

Leaders, Newsfeed
A-Landslag Damen better known in English as Swedish National Team, Ladies for 2019/20 has just been announced - and it looks like a Dream Team Here's what their current FIS Points standings are - as far as we're concerned, those are the most objective overall rankings in the world of pro-skiing. The first figure against their names corresponds to the latest FIS Distance rankings - the second one are the Sprint standings. The result is stunning: 4 out of 10 best sprinters are Swedish and so are 3 out of 10 distance runners! What happened to the Norwegian dominance that was assumed to last forever? With both hottest young stars - Andersson, 21 and Karlsson, 19 - it's now Sweden's turn to look indomitable in a foreseeable future. [caption id="attachment_11182"…
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Part III. Changes Skiing Would Likely Have To Undergo

Part III. Changes Skiing Would Likely Have To Undergo

Leaders, Newsfeed
This is the last of three stories where we effort to analyze the impact of a commercial televisual company outbidding Nordic public broadcasters for TV rights for skiing. Part 1 Part 2 ...Let's go back to Khabib vs McGregor fight last year. In some ways it was a watershed moment: millions of people the world over were willing to fork over 50 euros on average to see an Irishman fighting a Dagestani-born Russian. https://www.instagram.com/p/BsiVKA3gets/ Not a fellow countryman, not their home team – but two large personas, built-up and nurtured by the media. Unless you were living under the rock in the last years, you are probably well aware of their off-octagon rivalry and dislike for each other, aware how different are cultures and value systems they represent. Months and…
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Here Comes Blink Skifestival 2019!

Here Comes Blink Skifestival 2019!

Newsfeed, Travel & Mass Sport
Time flies. Summer is almost upon us. And the highlight of the summer for skiers and bi-athletes alike is Blink Skifestival, traditionally held in & around Sandnes, Norway. This year's Blink kicks off on July 31st and goes on till August 3d. Arne Idland, the man who conceived, developed and runs the world's only summer ski & biathlon festival want you - yes, you! - to remember that registration for Blink -2019 opens May 7th at 10.00 local time. All Norwegian wanna-be participants need to apply here All the foreign ones need to contact Arne directly While participation in races is open to virtually anyone, the amount of slots available runs out extremely quickly as registration opens. So, the very best of luck! [caption id="attachment_11121" align="alignnone" width="1920"] Arne Idland: "…
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Who Are New TV Rights Holders In Nordic Countries And Why Are They Successful

Who Are New TV Rights Holders In Nordic Countries And Why Are They Successful

Money & Finance, Newsfeed
...In the Part 1 we talked about how things worked up until now, when public broadcasting in all key markets was largely paying for international skiing. [caption id="attachment_11104" align="alignnone" width="1425"] Just to remind you where things stand today when it comes to television markets[/caption] At the pain of being accused of oversimplification, that graph above tells the story not only of who is watching the World Cup on TV - it's about general relative market importance for global cross country skiing. Germany with its 80+ million of people remains the top ski market in every sense ( despite relative slump in performance by German skiers). The Germans send a whopping 8 billion euros a year to its public broadcasters in a form of a special tax. That translates into massive…
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