13Jul 2019 by DS News Team
Shock: There Is Someone Who Doesn’t Want To Live Close To Martin Sundby!

Shock: There Is Someone Who Doesn’t Want To Live Close To Martin Sundby!

Money & Finance, Newsfeed
A newly crowned World champion Martin Johnsrud Sundby might have to split his attention between skiing and going to court next season. According to to ABC Nyheter a 34 year old plans to sue municipality of Ringsaker for revocation of already issued building permit. Four years ago Sundby bought some land at one of the Norwegian ski paradise locations - Sjusjøen. It looks like he only got around to building a cabin on it this year with municipality first OKeying his blueprints, but then abruptly cancelling it. Something to do with a Norwegian law stipulating how close the walls of your house could be from the land plot borders and whether the neighbors agree to getting too close to them and/or blocking their views. [caption id="attachment_12230" align="alignnone" width="1920"] According to…
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12Jul 2019 by DS News Team
Marketing Potential Of Ski Prodigy: 25 Agents Applied To Represent Frida Karlsson

Marketing Potential Of Ski Prodigy: 25 Agents Applied To Represent Frida Karlsson

Money & Finance, Newsfeed
If you manufacture anything with even remote appeal to broader public AND had a way of foretelling the future, chances are you would apply last year to become Friday Karlsson's sponsor. Or, if you are representative of a burgeoning profession of intermediary between sport stars and sponsors, you'd do anything to become her business development & marketing agent. It's too late now though: in interview with SVT Sport her mother ( and former world class skier), Mia Karlsson says that only during the World Championship some 20 to 25 agents contacted the family and offered to represent Frida Think about it and tell your friends: 25 already highly paid professional reps, all queuing for the honor to represent hitherto unknown Nordic skier. Honor - and a lot of money. The…
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10Jul 2019 by DS News Team
Haakon Klaebo: It Is Actually Athlete Who Owns Market Rights

Haakon Klaebo: It Is Actually Athlete Who Owns Market Rights

Money & Finance, Newsfeed
In written response to the Daily Skier, Haakan Klaebo, Johannes'father and manager , clarifies what the agreement between the Norwegian Ski Federation and the world's best skier contains - and why it took so long to reach it: "In short, we have reached a better understanding with the Ski Federation ( NSF) side in relation to the fact that it is actually the athlete who owns the market rights, and that the NSF can thus not enter into as many agreements as they want without this being stipulated in the contract with the athlete himself. ” "We have achieved a proper delineation as to when an athlete is a private person, can represent his club and when he represent the NSF»   "The NSF has accepted that they have to…
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10Jul 2019 by DS News Team
Klaebo Finally Signed!

Klaebo Finally Signed!

Money & Finance, Newsfeed
The exclamation mark used in a title is justified - it might become a landmark event in the history of skiing and here's why: Skiforbundet, the Norwegian Cross-country Skiing Federation and its biggest star, Johannes Høsflot Klæbo have finally signed the agreement for the season 2019/2020 thus officiating the triple Olympic champion participation in the national team. The news came exactly a month after the deadline to sign, June 10th, had expired - underscoring the difficulties in negotiations. "... it has been necessary to spend good time in the areas where we have different views," says the boss of Norwegian cross-country skiing Espen Bjervig. Different views mentioned indeed reflect new times and new conditions we all live in. At the heart of the debate is what and how any skier…
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08Jul 2019 by DS News Team
Yes, Skiers Could Be Millionaires – Johaug Declares Record Earnings

Yes, Skiers Could Be Millionaires – Johaug Declares Record Earnings

Money & Finance, Newsfeed
The fiscal year of 2018 was the most successful one ever for the maverick athlete. Despite sitting the Olympic Games out, Therese Johaug reported earnings of some NOK 5 million (520k euros) - those are, essentially, the money she makes from advertizing and endorsement outside the tracks. Technically, the year of 2017 brought even higher numbers but that came from the sale of Active Brands, the company she part-owned. Overall, in 5 years its existence, Setra AS, the company through Johaug deals with sponsors & advertisers, made some NOK 30 min. (3.1 mln euros) Do tell that to young skiers and their parents: yes, one could become very well off if she/he is a top-level skier.
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