FIS – Page 7 – The Daily Skier

31Jan 2020 by DS News Team

ISPO As Reflection Of Where Industry Is Going. And Not Going

What do you want to hear first, good things or bad? Let's start with good: - There were some notable product unveilings e.g. Redline 3.0 by Madshus, Triac 4.0 by Swix and all-new SK Course boots & S1/2/3 skis by Rossignol. - Budding Russian label Spine brought its 3D foot scanner and had Petter Northug bare his extremities to demonstrate how Custom Fit technology works in practice. - Northug himself had a very lively stand featuring just his glasses so far, but ambitions to expand into textiles etc. are clearly there. - Kaestle is burgeoning on cash injection and market expertise of its new Czech owners. - KV+ had a large (but rather fortress-like designed i.e. lots of walls with one entrance) segment indicating company's robust health. ...But you know,…

30Jan 2020 by DS News Team

Sustainability, ISPO and XCSkiing

Gear News, Newsfeed

The world of cross country skiing is insular. No more is it evident as in place where it has a rare chance to come into contact with "other universes" under one roof. What's ISPO? [caption id="attachment_14573" align="alignnone" width="1920"] it's a gigantic exhibition roughly half of which is taken by the stands of various, mostly Chinese, enterprises advertising their ability and willingness to produce anything for you in any quantity & about three times as fast anyone else ( the key word - advertising)[/caption] [caption id="attachment_14572" align="alignnone" width="1920"] The other half is entirely different. It's taken by huge, glitzy pavilions of leading alpine and outdoor clothing and accessories manufacturers one look at which tells you where the money are in winter sports.[/caption] Cross country skiing firms exhibit on the fringes of…

20Jan 2020 by DS News Team

Justyna Kowalczyk – In Her Own Words

Leaders, Newsfeed

Hard to overestimate the role Justyna Kowalczyk played for the sport of cross country skiing this century. Fantastic results on the tracks made it clear that talented and committed athlete even from non-skiing nation could win, repeatedly and convincigly. Justyna's openness and polite directness made her a true household name in Poland and well beyond that. With the athletes of the statute and the recognition of Ms.Kowalczyk it is common to retire with a directorship on the board of some large corporation, to land a lucrative contract on television and to sell the book rights. In other words - to exploit well-deserved fame Yet Justyna Kowalczyk is still on the ski tracks, in remote training camps, freezing by the side watching "her girls", the group she and her coach Alexander…

09Jan 2020 by DS News Team

Welcome To Dresden Weltcup. It’s Not Your Grandpa Skiing, It’s Different!

Leaders, Newsfeed

If you are a traditional fan of skiing, who's imagination keeps on conjuring up all those images of snowy forests through which skiers glide, with vapor coming out of their mouths as they brave frosty remote-land - you won't like the Dresden World Cup. In fact, you probably would not be reading this as you have made up your mind already. Dresden Weltcup is for an entirely different type of ski fan. Do we dare to call it "generationally different"? Here's how: [caption id="attachment_14340" align="alignnone" width="1920"] No real snow? True - Europe is like that in the XXI century. But the Dresden organizers emphasize that their farmed snow is made out of rainwater carefully collected off the Dresden's airport roof. Hear that, Greta? [/caption] [caption id="attachment_14342" align="alignnone" width="1920"] No mountains…

08Jan 2020 by DS News Team

Cogs Of Machine. Simple Guide To How International Skiing Works.

Money & Finance, Newsfeed

Don't just read this story. Share and save. It has zero journalism. Just a explanation as to how all the cogs fit together to create that machine that you watch on television or read about online - international cross-country skiing. - Cross country skiing might be a niche sport but it's still a professional sport and as such it both spends and makes money. - Sales of television ( = broadcasting) rights pay a lion share of the bill in every spectators' sport. Moreover, other sponsors only care about a particular sport because of television exposure which is a nice name for a free advertising to target groups of viewers. - You can change format, styles, length or location of races, but if television bosses for whatever reason lose interest…

Tag: FIS