Rollerskiing Is About Being Fit, Great Looking And Overall Cool . Why Industry Fails To Advertize That?!

Rollerskiing Is About Being Fit, Great Looking And Overall Cool . Why Industry Fails To Advertize That?!

Leaders, Newsfeed, Trivia
Let us state the obvious for an umpteen time: it's 2019 on the calendar. The year when success or failure of promoting yourself on social media decides fate of any business. Certainly decides all-important volume of sales. If you're not cool - it doesn't matter how technically great your device is. In other sport industries new brands are virtually created on Instagram and then proceed to capture customers' imagination - as well as their hard earned cash. [caption id="attachment_11279" align="alignnone" width="1920"] Why in this day and age manufacturers of rollerskis prefer talking about technical aspects of their products rather than selling the "Cool Factor" is beyond us. [/caption] But this is not a diss - it's a guide! [caption id="attachment_11276" align="alignnone" width="1920"] By talking up technical aspects of their wares,…
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Rollerski Racing: Same Rollers For Everyone Or Each To His/Her Own?

Rollerski Racing: Same Rollers For Everyone Or Each To His/Her Own?

Leaders, Newsfeed
The eternal question for rollerski competitions of any size and importance : same gear for everyone or each to his/her own? The Dailyskier went to ask some of the world's top skiers as well as rollerski races organizers that very question: Some rollerski races follow the rules of winter skis i.e. each racer performs on individually chosen and prepared skis. Others ( e.g. Blink, Allianslopper, recent Fiemme Rollerski Cup) go the opposite way: every member of the elite performs on identical rollerskis provided by sponsor thus evening out the field somewhat What is a right way in your opinion? Which of the two options above you prefer when competing? We have received a lot of good, thoughtfull replies – and shall publish them in portions. Today's turn of race organizers: Ulf Stenman,…
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10 Reasons To Add Rollerskiing To Your Life

10 Reasons To Add Rollerskiing To Your Life

Gear News, Newsfeed, Trivia
...Seen those men and women with bodies of athletes and stamina of ostrich? Those are pro cross country skiiers. What's the secret of their remarkable physical shape? Well, there are many – they ski, they bike, they run cross country, the lift weights – but probably the biggest part of their training is spent doing something that many still find exotic – they rollerski! We are not preaching here to already converted – it is out firm belief that those who tried rollerskiing, shall never stop coming back to it. For those fortunate ones, however, who are yet to experience one of the biggest pleasures of their lives – but don't quite know it yet, here are 10 Reasons To Add Rollerskiing To Your Life, plain & simple 1/ the…
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