Maker Of High-End Cycling Insoles Enters XC Ski Market

Maker Of High-End Cycling Insoles Enters XC Ski Market

Gear News, Newsfeed
Clearly, our great sport of cross country skiing is becoming more popular. How do we tell? Well, there are obvious signs. Like more and more companies entering the competition for skiers' hard earned dollar, offering their hitherto unknown wares. Not something that they would consider on a shrinking market, right? The German brand Solestar is primarily known for their high-tech ( and uber-expensive ) insoles used by some of the world's best cyclists - such as André Greipel, Matteo Trentin, Steve Cummings and Pauline Ferrand-Prévot to name but a few. To develop a product fit for xc skiers the Germans have enlisted help of no lesser figure than Jean-Marc Gaillard, a skier from Equipe de France who's career is spanning nearly two decades ( and running) – seen on the photo…
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