Peter Schlickenrieder On How World Cup Should Look

Peter Schlickenrieder On How World Cup Should Look

Leaders, Newsfeed
You, most likely, would know who Peter Schlickenrieder is. Still, let us remind you how versatile the life & career experiences of the chief trainer of the German crosscountry ski team are: World class athlete with a silver of the Salt Lake City Olympics and several World Cup victories. Trained economist and a founder of a sports marketing agency. Experienced sport manager, a vice-president of the German Ski Association for over a decade. Television expert and program host at the public German television, ARD. Very successful author of several books. With his combination of rugged good looks, intellect and eloquence in delivery , a 50 year old Bavarian is a true household name in the German speaking world. Let's face it, Peter Schlickenrieder is much bigger, much more recognizable than…
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