13Nov 2018 by DS News Team
Thomas Drindl, Head Of Fischer Nordic : When It Comes To Promotion We Expect More From Our Sponsored Athletes

Thomas Drindl, Head Of Fischer Nordic : When It Comes To Promotion We Expect More From Our Sponsored Athletes

Leaders, Money & Finance, Newsfeed
....This is Part 2 of interview with Thomas Drindl, Head of Fischer Nordic. Tanja Winterhalder, Head of Sports Marketing & PR, Fischer Nordic, joins in conversation. [caption id="attachment_9358" align="aligncenter" width="1920"] there are no firm statistics but in any given race at least half of elite athletes would run on Fischer skis[/caption] How many Fischer-sponsored athletes do you currently have – and how many cross country skiers among them i.e. excluding biathlon and Nordic combined ? - More than 100, less than 1000 ? in total - of whom approximately 35% are cross country skiers Do you believe in promotion via personalities, influencers? - Yes – our biggest influencers are our athletes. In Norway Fischer's athletes like Northug or Klaebo are real idols and heroes. But e.g. in Germany – it…
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11Nov 2018 by DS News Team
Muonio FIS Races. In Vision

Muonio FIS Races. In Vision

Leaders, Newsfeed
Why are is Olos/Muonio is a roving capital of world cross country skiing in mid November? - guaranteed snow for one - Muonio is the place where they invented snowfarming - world class recovery and out-of-snow facilities - chance to train with some of the world's best skiers and biathlets on the same tracks - and even to compete against them - all you need to sign up is a valid FIS code [caption id="attachment_9341" align="aligncenter" width="1356"] Muonio/Olos FIS races traditionally serve as astart of international ski season[/caption] [caption id="attachment_9340" align="aligncenter" width="1600"] International superstars like Alexander Bolshunov come to participate[/caption] [caption id="attachment_9335" align="aligncenter" width="899"] ..sometimes stars get beaten by the relative outsiders of the previous season - like Erik Valnes[/caption] [caption id="attachment_9338" align="aligncenter" width="900"] for many victory in Olos is…
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09Nov 2018 by DS News Team
First FIS Race Of Season, Classic Sprint In Muonio, in Pictures

First FIS Race Of Season, Classic Sprint In Muonio, in Pictures

Leaders, Newsfeed
[caption id="attachment_9310" align="aligncenter" width="1600"] Sandra Ringwald leads in quarterfinals[/caption] [caption id="attachment_9312" align="aligncenter" width="1600"] Sandra Ringwald[/caption] [caption id="attachment_9309" align="aligncenter" width="1600"] Natalia Nepryaeva[/caption] [caption id="attachment_9320" align="aligncenter" width="1600"] Elisabeth Schicho [/caption] [caption id="attachment_9327" align="aligncenter" width="986"] Laura Gimmler took bronze[/caption] [caption id="attachment_9316" align="aligncenter" width="1600"] Lidia Durkina of Team Russia[/caption] [caption id="attachment_9315" align="aligncenter" width="1600"] Justyna Kowalczyk[/caption] [caption id="attachment_9323" align="aligncenter" width="1600"] 1-2 on the podium, good day for Madshus, both Anna Svendsen and Martin Galleberg, Madshus Racing Manager look happy[/caption] [caption id="attachment_9321" align="aligncenter" width="1600"] Laura Gimmler and Bundestrainer or Head coach Peter Schlickenrieder are both happy with results[/caption] [caption id="attachment_9326" align="aligncenter" width="1136"] Laura Gimmler, Anna Svendsen and Sanda Ringwald - ladies' podium[/caption]
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07Nov 2018 by DS News Team
Straight From Source: Thomas Drindl, Head Of Fischer Nordic

Straight From Source: Thomas Drindl, Head Of Fischer Nordic

Leaders, Newsfeed
Whether you are skier, coach or , perhaps, working for a retailer selling Nordic skis & equipment, you have surely came across products produced by Fischer Sports. No other brand came to define the great sport of skiing as much as the company from the Austrian town of Ried im Inkreiss in the last 50 years. Yet  the people behind the company's success are not going on record with media very often. And this is something we aim to ameliorate with this two-part interview. Here's straight from the source:     Thomas Drindl, 50 Worked for Fischer Sports since 1999 , became a Head of Fischer Nordic ten years later, in 2009. One of the architects of Fischer's last decade's success - both in racing and amateur/mass skiing department. Arguably,…
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